Introduction: Using Psychology to Understand Politics and Elections. Public Opinion Quarterly, Volume 82, Issue S1, 11 April 2018, Pages 209–212, https://doi.org/10.1093/poq/nfy008 The outcome of the 2016 presidential election stunned political pundits and ordinary Americans alike. How did it happen? Why didn’t we see it coming? When surprises like these occur, human beings operate as “intuitive … Continue reading Using Psychology to Understand Politics and Elections
Group Think at the Inauguration? Jan 24, 2017 · by Elaine Chen How does being in a big crowd change your mind? The inauguration struck us as a unique moment to test these ideas about identity, identity formation and group think with a massive number of people. Jay Van Bavel, a social psychology professor and … Continue reading Crowds and the partisan mind
Trump Voters Driven by Fear of Losing Status, Not Economic Anxiety, Study Finds. April 24, 2018. Ever since Donald J. Trump began his improbable political rise, many pundits have credited his appeal among white, Christian and male voters to “economic anxiety.” Hobbled by unemployment and locked out of the recovery, those voters turned out in … Continue reading White, Christian, male voters turned to Trump as they felt their status at risk.
People with less political knowledge think they know a lot about politics Eric W. Dolan April 16, 2018 People who know less about politics are more confident about their political knowledge, according to research published in the scientific journal Political Psychology. The new study found that this effect was exacerbated when partisan identities were activated. … Continue reading People with less political knowledge think they know a lot about politics
9 essential lessons from psychology to understand the Trump era. Motivated reasoning, bias, fake news, conspiracy theories, and more, explained. Brian Resnick. Apr 11, 2018, 5:38pm EDT In January 2017, when then-White House press secretary Sean Spicer tried to claim that President Donald Trump’s inauguration was the most-watched in history, it felt like the beginning of … Continue reading The Psychology of Politics.
Cambridge Analytica’s “psychographic microtargeting”: what’s bullshit and what’s legit. There’s no good evidence yet that personality profiling can influence elections. Brian Resnick Mar 26, 2018, 11:15am EDT Cambridge Analytica probably didn’t win the election for Donald Trump.Getty Images/Ikon Images Why did Cambridge Analytica — the analytics and marketing firm that worked for the Trump presidential … Continue reading Personality traits and political advertisements.
How Cambridge Analytica’s Facebook targeting model really worked – according to the person who built it. Matthew Hindman. March 30, 2018 7.03am EDT The researcher whose work is at the center of the Facebook-Cambridge Analytica data analysis and political advertising uproar has revealed that his method worked much like the one Netflix uses to recommend movies. … Continue reading The promise of personality targeting.